[:en]Carl Pei’s Nothing now owns the Important model (Replace: Pei confirms)[:]

[:en]Carl Pei’s Nothing now owns the Important model (Replace: Pei confirms)[:]

[:en]

Replace: February 17 2021 (4:11AM ET): Earlier this week, 9to5Google found that the Important smartphone model was now owned by Carl Pei’s Nothing. The transfer meant that Pei’s new firm may use Important’s logos, logos and extra branding.

Pei has now confirmed the information on Twitter, saying it has certainly acquired Important’s logos. Take a look at the tweet under.

Carl Pei twitter Essential

The Nothing founder didn’t point out something about patents being acquired although. So the jury continues to be out as as to whether we may see Nothing launch merchandise primarily based on Important’s patented designs and tech.

Unique article: February 15 2021 (3:25PM ET): Carl Pei’s Nothing brand has been quietly increasing its horizons. 9to5Google has learned that Android co-creator Andy Rubin transferred the defunct Essential brand to Pei’s agency on January 6, with the handover beginning on the UK Mental Property Workplace as early as November 11, 2020.

The transfer provides Nothing full use of logos, the emblem and different features of the Important model. It’s not sure if this interprets to any patented designs or contains any merchandise. Nothing is poised to debate its first initiatives as quickly as February 16.

We’ve requested Nothing for touch upon the switch.

Learn extra: These would have been Essential’s next phones

This doesn’t essentially imply that Nothing will produce a sequel to the Essential Phone. A few of the former Important group left to work on privacy-minded products at Out of Sight, Out of Thoughts. Even when Pei’s startup has entry to Important’s since-cancelled product line, it wouldn’t essentially have the sources to select up the place that firm left off.

The Important model additionally doesn’t have a lot cachet. Whereas the Important Cellphone reviewed fairly effectively, it struggled to sell. Intercourse scandal allegations in opposition to Andy Rubin from his time at Google didn’t assist the model’s repute, both.

If this does embody any patents, although, it may present clues as to Nothing’s final plans. The newcomer is predicted to give attention to sensible units, and Important’s know-how (akin to its fabled AI device or house hub) may present a head begin. And if Nothing does enterprise into telephones, it may borrow design cues or options with out worrying about patent disputes or licensing prices.



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